All Web Leads, a leading online sales lead generation company serving the US Insurance industry, announced today that Leads360, the market-leading consumer sales platform, has recognized All Web Leads as a 2011 top performer for Insurance. The second annual Leads360 2012 Lead Industry Report is an analysis of the lead industry and top lead generation firms.
In the report, All Web Leads was ranked first place in Insurance Lead Volume Growth, a measure of same-customer increase in lead purchases. The company also took first place in Lead Qualification Rate, a measure of the contact-ability and qualification of the information contained in the leads. All Web Leads was the only company in any of the industries to win first place in more than one category. All Web Leads also received the award for second place in Lead Conversion Rate, a measure of agent success in selling policies against the leads.
“We are thrilled and honored to receive these awards,” said Bill Daniel, CEO of All Web Leads. “Our customers often tell us that ours are the highest quality leads that they purchase and it is wonderful to have statistically-significant data from the millions of leads the Leads360 platform processed in 2011 to back that up. ”
“All Web Leads, like all our Lead Industry Award winners, has excelled in fostering innovation and channeling it into performance against the backdrop of one of the most challenging economies in history,” said Nick Hedges, CEO and president at Leads360. “Leads360 recognizes All Web Leads for its achievement.
The Leads360 2012 Lead Industry Report can be downloaded here.